Stranger things industry
· 21 laps entertainment produced it – Shawn Levy’s
company.
· Distributed by Netflix.
· Released on 15th July 2016, filmed late
2015.
· Created by Duffer brothers.
· Shawn Levy directed some episodes.
· Over 800,000 people watched the first episode by the
end of July.
· They have won many awards for the first series – SAG awards,
MTV, Kid’s choice.
· HDR – better colours.
· 18-49 main audience – older range as they grew up in the
80s
· Collabs with Lego, Nike.
· Other merchandise includes Funko pops, monopoly, and
other clothes.
· Fandom – merchandise (mugs, clothes and other
accessories), posters etc.
· Marketing – trailer, poster.
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